Woman holding a laptop and leaning against a desk, with a plant in the background

The Soulful Brand Builder

$397 Lifetime Access

A laptop displaying a website named Java Chat with sections on coding and coffee, placed on a light wooden desk next to a cup of black coffee and a small vase.
A digital display of multiple website templates showcasing design layouts, featuring sections like "404 Error," project portfolios, and client testimonials with a minimalist aesthetic.

This is where The Soulful Brand Builder comes in.

This is not another cookie-cutter “branding course.”
It’s a guided journey where you’ll discover, define, and design your brand from the inside out — combining strategy, visuals, and voice into one powerful, consistent presence.

Person typing on a laptop with a download webpage open, viewed from above.

Through a series of in-depth modules, you’ll:

  • Gain clarity on your brand’s purpose, audience, and positioning.

  • Craft messaging that connects deeply and converts.

  • Create a visual identity that is instantly recognizable.

  • Learn how to apply your branding consistently across platforms and teams.

  • Walk away with a complete brand system you can share, delegate, and grow with.

What’s Included

  • 6 self-paced modules with detailed workbooks.

  • Templates for your brand brief, brand board, and brand guidelines.

  • Prompts and exercises to help you dig deep and make confident decisions.

  • Lifetime access so you can revisit and refine as your brand grows.

Black and white photo of a person with curly hair holding a tablet and stylus, sitting near a window with plants and a curtain in the background.
Black and white photo of a Nikon camera on a desk with a person using a tablet in the background.

Hi there, it’s me, Angie!

6 years ago, I started HFS Co. with a dream and a vision of connecting with other passionate business owners and helping them in their own goals of success.


I’ve always known that Branding was important but through years of working in this industry, it’s become clear that Branding and Design are the ultimate way to not only visually communicate your message but to fully resonate and touch your audience.


I cannot get enough of helping people attain their business goals through a successful strategy and that’s why I’ve created this self-paced program for you.

Remember, this isn’t about attracting just anybody. This is about attracting the people who connect with your values, your vibe, and who genuinely want to buy from you. 

The Soulful Brand Builder

$397 Lifetime Access